Signifier: Pepsi and Kyrie Irving Signified: Pepsi is the 2nd biggest soft drink company in the world behind Coca-Cola. They came out with their own version of a zero calories Pepsi drink calling it Pepsi Max it competes with Coke Zero. Image: In the print add it shows even a young fit person in Kryie […]
Signifier: Mountain Dew and Russell Westbrook. Signified: It shows how interesting life can be when you just get a little energy, a kick start to your day. Mountain Dew is its own company but is a part of the bigger parent company Pepsi. This ad centers around one of the young, exciting, talented, premiere players
Mountain Dew: Kick Start & Russell Westbrook: Read More »
There is always a discussion on who is the MVP. The question becomes who is having the best individual season or making the most impact on their team as their most valuable player, but also it can go just go to the best player in the league like LeBron James or during those years Michael
Who is the MVP of the 2015 NBA Season? Read More »
The usual suspects are in the tournament this year: Kentucky, Duke, Arizona, Wisconsin, Kansas, Louisville and North Carolina. This year has Villanova, Maryland, Virginia, Butler, Notre Dame, Iowa, Gonzaga, Georgetown and Baylor are top seeds as well. The real question people aren’t asking is who is going to win out of all of the teams,
NCAA Men’s tournament: Kentucky or the field? Read More »
The world of sports communication is huge and very complicated with many facets and many locations and even levels within the industry to navigate. It originated as just print for newspapers and magazines with radio following later. It then went to TV with local broadcasts covering sports or specific teams with sideline reporters as well.
Sports Communication: Read More »
Signifier: Sprite and Lebron James Signified: It shows you the connection we all have with our home town. Sprite a product of Coca-Cola has of course its own identity outside of its parent company, with its own branding and campaigns. These campaigns center around the premiere NBA player Lebron James with the hashtag #ChangeTheGame, Lebron
Sprite 6 Mix-Lebron James: Read More »
In a world where lives are dull and we need excitement or an escape from reality we turn to many things out there. It could be watching television or movies or playing video games, where we watch the fake lives of other people to ease our own problems with our lives. The place where most
Why Are Women Abusers Being Celebrated? Read More »
The world of sports has gotten more complex than Xs and Os and just the plain-old eye test. Scouts aren’t the only shear way to evaluate talent there is analytics in sports first in the MLB now it’s apart of all four major sports. NBA Hall of Famer, Charles Barkley, has sparked the debate if
Analytics in sports does it help or not? Read More »
Fighting in hockey has been around since the dawn of the game. But recently since there have been many concussions in football and hockey it has became a national health issue. I personally love seeing a fight because it’s the only team sport you can fight someone without getting ejected or fined. When there is
Fighting in Hockey: Read More »
Signifier: New Era Hats Signified: It shows that even famous comedians are die-hart fanatics about their respective baseball teams. When you see that flag you know it’s the official logo of New Era and that it’s the official cap of the MLB, NBA, NHL and the NFL. It also is the official cap of Chicago.
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