Signifier: Mountain Dew and Russell Westbrook. Signified: It shows how interesting life can be when you just get a little energy, a kick start to your day. Mountain Dew is its own company but is a part of the bigger parent company Pepsi. This ad centers around one of the young, exciting, talented, premiere players […]
Mountain Dew: Kick Start & Russell Westbrook: Read More »
There is always a discussion on who is the MVP. The question becomes who is having the best individual season or making the most impact on their team as their most valuable player, but also it can go just go to the best player in the league like LeBron James or during those years Michael
Who is the MVP of the 2015 NBA Season? Read More »
The usual suspects are in the tournament this year: Kentucky, Duke, Arizona, Wisconsin, Kansas, Louisville and North Carolina. This year has Villanova, Maryland, Virginia, Butler, Notre Dame, Iowa, Gonzaga, Georgetown and Baylor are top seeds as well. The real question people aren’t asking is who is going to win out of all of the teams,
NCAA Men’s tournament: Kentucky or the field? Read More »
With the Journalism department changing their name and adding a marketing section this fall a question was raised on how to fix and improve it with a new person taking over as the chairperson. I’m no longer a student in the department and I’m graduating this year but I still have lots to suggest. First,
Ways to Improve the Journalism Department at Columbia College Chicago: Read More »
The world of sports communication is huge and very complicated with many facets and many locations and even levels within the industry to navigate. It originated as just print for newspapers and magazines with radio following later. It then went to TV with local broadcasts covering sports or specific teams with sideline reporters as well.
Sports Communication: Read More »
Signifier: Sprite and Lebron James Signified: It shows you the connection we all have with our home town. Sprite a product of Coca-Cola has of course its own identity outside of its parent company, with its own branding and campaigns. These campaigns center around the premiere NBA player Lebron James with the hashtag #ChangeTheGame, Lebron
Sprite 6 Mix-Lebron James: Read More »
In a world where lives are dull and we need excitement or an escape from reality we turn to many things out there. It could be watching television or movies or playing video games, where we watch the fake lives of other people to ease our own problems with our lives. The place where most
Why Are Women Abusers Being Celebrated? Read More »
The world of sports has gotten more complex than Xs and Os and just the plain-old eye test. Scouts aren’t the only shear way to evaluate talent there is analytics in sports first in the MLB now it’s apart of all four major sports. NBA Hall of Famer, Charles Barkley, has sparked the debate if
Analytics in sports does it help or not? Read More »
In a revealing reflection by David Dobbs he examines how the mirror neurons affect our brain in the way we make decisions, how we process things in our mind, on how we react to things or remember to do certain things. His first example was about his kid, when he stuck out his tongue at
Fighting in hockey has been around since the dawn of the game. But recently since there have been many concussions in football and hockey it has became a national health issue. I personally love seeing a fight because it’s the only team sport you can fight someone without getting ejected or fined. When there is
Fighting in Hockey: Read More »
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