Timothy Richmond Tebow was born on August 14, 1987 in Makati City, Philippines. He currently is the backup quarterback of the New York Jets. Raised in Jacksonville, Florida he was homeschooled for a little of his school career. He even moved to a different high school so he could play quarterback. During his senior season he led the Nease Panthers to a state title, earned All-State honors, was named Florida’s Mr. Football and a Parade magazine high school All-American, and repeated as Florida’s Player of the Year. Tebow played in the U.S. Army All-American Bowl in San Antonio, Texas which featured the top 78 senior high school football players in the nation and was shown nationally on NBC television.
He eventually went to play college football at the University of Florida but he was thinking about Alabama but he decided that he rather play the spread offense with Urban Meyer, and because his parents met there and it was in the state he grew up in where he received a scholarship. He then went on to be America’s heartthrob for years at Florida. He went on to win: 2x BCS National Championships, 2x SEC Championships, 2x All American and second team All American, 3x First-Team SEC, AP Player of the Year, 2x Maxwell Award, Davey O’Brien Trophy, Manning Award, William V. Campbell Trophy, and the Heisman. He went to the Pros and got drafted in the first round in the 2010 draft by the Denver Broncos with the 25th pick overall but with lots of controversy. He didn’t star till the last three games of that season and won a few games.
The next season he got the starting job after a 1-4 start by the Broncos and for that season it was like a magical mystery tour. He caught fire along with his team winning so many epic games either come from behind or just plain insane games leading them to the division title and one playoff win. But this offseason the Broncos signed Peyton Manning leading to his exile to the New York Jets.
It was reported that Tebow was getting around $1 million to $2 million a year in endorsements. But San Francisco-based sports-marketing expert Bob Dorfman expects Mr. Tebow’s marketing income to increase to $3 million to $5 million next year and double that if he continues to win. The Marketing Arm is responsible for the Davie-Brown Index, which measures celebrity popularity and buzz worthiness in several attributes. In the latest research, Mr. Tebow now ranks among the top 85 celebrities in the world in the Trendsetter attribute, on par with George Clooney, Rihanna, and Justin Timberlake.
In Trust, he is in the top 75, along with Harrison Ford and Duke University basketball coach Mike Krzyzewski. And in terms of Influence, Mr. Tebow is now in the top 40 of 3,000 celebs in the DBI, on par with Tom Hanks, Lady Gaga, Taylor Swift, Jennifer Aniston, and Steven Spielberg. They believe Tebow will increase next year to $3 million to $5 million but thinks it will double to $10 million if he keeps winning. The only thing to hinder that is his very public ways of expressing religion.
In January in 2011, Tebow signed with FRS Healthy Energy. They’re hoping to enhance their image along with Lance Armstrong and Derrick Fisher. Tebow said this on it: “I am excited to officially be a part of the FRS team. I use their products regularly and can honestly say that I believe FRS has helped me perform at my best on and off the field. I look forward to sharing my FRS story with fans and spreading the word on this amazing brand.” Tebow will appear in FRS’s marketing and advertising campaigns, and act as a brand ambassador within the professional, collegiate, and high school athletic communities.
FRS will also work alongside Tebow for his Tim Tebow Foundation with a fundraiser at FRS.com, in which FRS will donate twenty-five percent from the purchases of his favorite FRS products to the foundation. FRS ran a giveaway inviting consumers across America to score a free FRS Healthy Energy drink if spokesperson Tim Tebow and his Denver teammates beat New England during Saturday’s playoff game. On FRS’s site they have a whole page dedicated to Tebow where they give brief info on Tim and his foundation along with videos and have been used as commercials. There was some controversy over Tebow signing with them and not Gatorade because he played at the school that invented it.
Tebow signed a multiyear deal with Jockey after he got drafted and he will work with several of Jockey’s lines, including the Jockey “Staycool” collection, which launches in spring 2011. Tebow will be featured in Jockey’s catalog, TV and print advertisements and on jockey.com. There was some criticism of his print ad because he was shirtless but in jeans not showing off the underwear. After he won that playoff game the site put a picture of him up shirtless in shorts which produced some controversy. Tebow said: “I was excited to represent the Jockey brand and to work with such an innovative company. I’ve long been a fan and consumer of Jockey, and think they make a quality product with a great fit. I’m looking forward to a great relationship with such a respectable company. It was reported that the collection Tebow endorses has made the most sales ever in company history. On Jockey’s site there is a page dedicated to Tebow with access to watch the commercial and still shot of the ad with Tim.
Jockey is running a promotion to enter a sweepstakes to meet Tebow himself and two tickets to the ESPYS, Three day/two night stay in downtown Los Angeles, and $500 gift card. Contest ends on the 30th of April. Immediately after Tebow was traded Jockey put up a billboard expressing support for him and New York.
Tebow signed a deal with Nike for just under $300,000 per year before he was drafted. He wore Nike gear in college and the jerseys were made my Nike. There was some controversy surrounding Tebow and Nike, before Nike officially had the rights to NFL gear. Reebok rushed to get Jerseys and shirts of Tebow right after he was traded as quickly before their deal ended so Nike sued them. Reebok was blocked from selling 6,000 Tebow-Jets jerseys and 25,000 T-shirts it was distributing to stores.
Reebok signed an agreement in court that Reebok had to buy back from retailers any Tebow apparel it manufactured after its licensing deal with NFL Players Inc. that used players’ names and numbers expired at the end of February. The judgment also blocked Canton, Mass.-based Reebok, an Adidas AG subsidiary, from selling or manufacturing any unauthorized Tebow-Jets merchandise, including what it created in March.
Tim also graces the cover of NCCA Football 11’video game for all systems and it wasn’t a hard choice since he’s one of the great college football players ever. But in Alabama people put a spoof cover on it of him crying and other images of him from the bad game played against them.
Tebow has his own charity called the Tim Tebow Foundation. IT was envisioned by Tim while an undergraduate at The University of Florida. His desire was to launch the Foundation even as a college student but NCAA regulations for athletes prohibited him from doing so. Instead, Tim, along with several other UF students, launched First and 15 under the auspices of the Office of Student Government and with NCAA approval. First and 15 allowed Tim to mobilize hundreds of students on campus and UF boosters for a number of important charities. It raised funds for Uncle Dick’s Orphanage in the Philippines and Shands Hospital pediatric cancer center in Gainesville. It supported a special Disney trip for disadvantaged children and gave birth to other exciting projects. Upon finishing his four years as a collegiate athlete, he immediately launched the Tim Tebow Foundation in January 2010. It has its own site and it even has a way to get to his website.
His foundation is a brand extension and so is the Tebow CURE Hospital. It should be completed by 2013, and will be in Tebow’s birth country. It was said that the project would cost an estimated $3 million to be raised by donors. It is believed they could treat up to a third of patients free of charge in charity operations. Tebow would take to social media next month, he added, and request a dollar from each of his online followers in an interactive internet fundraiser. The Tim Tebow Foundation took shape out of this desire in 2010, and has since touched children around the world by constructing hospital playrooms, supporting orphans and aiding seriously-ill children so it teamed up with Cure for this project.
Tebow has his own site, which shows pictures and videos of him and highlights. It lets you donate to his foundation, and shows his book and also his movie. There is an info page, ways to follow him on Twitter and like him on Facebook. You also can download wallpaper and it shows his schedule and a contact page.
At the height of Tebow Mania there were a few slogans used: Tebow Time, Tebow Magic, and All He Does Is Win. But the biggest phenomenon to come from Tebow is Tebowing. It started when he went down to one knee and started to pray while one hand is in a fist against a forehead before and after games. It grew so big there is even a site dedicated to it where it shows everyone Tebowing and more. It has become a popular Meme to copy him and Tebow even though he is praying. He did two 30 sec commercials for the Super Bowl with his mom for focus on the family. It tells his parents story and a little about Tim also.
Tebow’s most famous commercial is for
FRS. He is working out but he is saying” They said I couldn’t be a Hs QB, they said
I couldn’t get a D1 Scholarship, you can’t make it you’re not good enough, you’re
not skilled enough, they said I couldn’t win a Heisman, they said I couldn’t
win a national championship, they said I wasn’t gonna be a 1st round
draft pick, they said I couldn’t play in the league, appreciate that”. It ends
with “What fuels you, find your fuel at FRS”.